"Going Up?" What on earth is 'The Elevator Pitch' and why do you need it in your life? | Foxy News

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"Going Up?" What on earth is 'The Elevator Pitch' and why do you need it in your life?

12th April 2021

Think about your dream job.

Now think about what would happen if you ended up in an elevator with the CEO of your dream job. This is a once in a lifetime opportunity, right? You now have 30-40 seconds to spark up a conversation and sell yourself or your product in a way that will leave them wanting more.

 

Where to begin?

Begin with a brief introduction of yourself. “Hi, my name is Sophie. It’s so nice to meet you!”

Explain what you do and how you’re different/ stand out. Explain what you’re looking for or why you’re so glad you’ve happened to bump into them. Finish the pitch with a call to action “Would you mind if I set up a quick call with you next week to talk about any upcoming opportunities on your team?” If you have a business card, this would be a great time to hand it over.

And that’s it! It’s not difficult to do but it may be difficult choosing which facts and examples of your life that you give. Choose only the best and really accentuate the greatness of them.

 

When and how to use your speech…

If you're on the hunt for a job, you can use your elevator pitch at job fairs, career expos and even in your LinkedIn summary or Twitter bio. Include your pitch as a first paragraph in your CV to catch your potential employers attention too! An elevator pitch is a great way to gain confidence in introducing yourself to hiring managers and company representatives. Once you’ve perfected your pitch, you have it available at any point you may need it. You can use it at networking events and mixers or any other type of professional gathering.

Your pitch is a great way to introduce yourself during job interviews, especially when you're asked about yourself. Interviewers commonly begin with the question, "Tell me about yourself" - think of your elevator pitch as a super-condensed version of your response to that request!

 

Practice makes perfect!

The best way to make your pitch sound more natural, less robotic and at the right speed is to practice. Practice to a friend, in the mirror or even record yourself! The pitch may change slightly each time, but this will happen naturally anyway around your different audience. Don’t be rigid, the individuals you come into contact with in one week might be from two different companies – tailor your pitch to your recipient. Lastly, remember you aren’t interviewing for a particular position during this pitch, so be open-minded and flexible. Don’t lead with anything you don’t fancy doing. Be positive and uplifting.

 

Here's my example for the purpose of this post: “Hi my name is Sophie, it’s so great to meet you. I’ve always admired the work you and your company do, I am extremely passionate about social media marketing myself and have dedicated my studies to furthering my knowledge on this. I graduated from Cardiff University in 2019 where I studied media and journalism. I now have 2 years personal experience selling B2C and B2B. I’d love to set up a call this week to discuss any opportunities you have – here is a card with my details on”

 

Have you checked out our socials or website to see if any current vacancies suit you? Maybe we can be a recipient of your pitch! If you’d like to get in touch with our team here at the Foxwood Den, you can call us on 01633 749400 or drop us a line to hello@foxwoodrecruitment.com!

 

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